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Building Connections Social Media Workshop Series 

Community Arts Ontario is pleased to announce the launch of our new social media workshop series- Building Connections. Learn how to use social media with jargon free explanations. Find out how to effectively use Facebook, Twitter, blogs, flickr, Vimeo, YouTube, Tumblr, RSS Feeds and CMS systems to promote yourself or your organization. We will stress the importance of creating a social media policy and help you determine which social media options to choose and why.

Our workshops will address common fears and provide suggestions on how to monitor and track your success. We will also help you avoid common pitfalls. Social media can relieve the stress of a lack of human resources, funding cutbacks, reduced budgets for advertising or marketing efforts, and unfamiliarity with new technology by using simple, and (in many cases) free solutions to engage with people.

Sign up for the following workshops online:

1. The Keys to Social Media - An Introduction: A presentation of the different types of social media available, their strengths and weaknesses, as well as the importance of creating a social media policy. Wednesday, September 7, 2011 from 6-8PM.

2. Make More Friends - How to Establish Connections on Facebook: A detailed 10 tip workshop specific to getting more out of a Facebook Business page. It will explain how to categorize yourself to get the most likes, how to revive a dead page and how to keep things alive and interesting. September 27, 2011 from 10am-12pm.

3. Twitter - Developing One-on-One Conversations in Real Time: Presenting case studies of successful (and not so successful) uses of Twitter, software that makes managing Twitter easier (example: HootSuite), and how to measure your success. Tuesday, October 4, 2011 from 10am-12pm.

4. It's in the Mail- A Practical E-newsletter Workshop: How to use templates to create effective e-mail communication, how to track whether or not people open or read your e-mail messages and how to drive people to your web site or Facebook page. Tuesday, October 18, 2011 from 10am-12pm.

5. Auto Pilot -Automating Social Media Tasks: For the person with more tasks than time, this workshop will present ways to be more efficient, such as linking social media accounts, creating analytic reports that input user interactions for you and integrating RSS feeds. Wednesday, November 9, 2011 from 6-8pm.     

CAO Members save 25% off the cost of each workshop and only pay $21.49. If you would like to become a CAO member, sign up online here->.

Non-members pay $28.33. You can also save the cost of one workshop by registering for all 5 at

Our workshops are led by leaders in the field and last 2 hours with designated time for questions. You can attend your workshops in person at East Mississauga Community Health Centre (located at 2555 Dixie Road in Mississauga, ON), or online via live streaming webinar. For frequently asked questions about webinars visit-> After you register online at, e-mail us if you would like to participate via webinar. We will send you further instructions.

Community Arts Ontario is a provincial service organization comprised of cultural centres, community arts groups, municipalities, artists and public supporters. CAO cultivates and connects the arts, artists and people across Ontario and provides network, exchange, and professional development opportunities for community arts practitioners.

The East Mississauga Community Health Centre, a branch of the Lakeshore Area Multiservice Project (LAMP), is a community based, charitable organization that believes in creating greater access to health resources in the community. We provide family health care services and health promotion programs. The East Mississauga CHC makes increased efforts to provide services and programs to isolated seniors, people living in poverty, under-serviced racialized groups and LGBTTIQQ2S* communities. Our services are available to those without status.

* LGBTTIQQ2S: Lesbian, Gay, Bisexual, Transsexual, Transgender, Intersex, Queer, Questioning

Community Arts Ontario would like to thank the generous support of the Ontario Arts Council and the East Mississauga Community Health Centre.

Workshop Contact:
Steve Khan
Executive Director
Community Arts Ontario
354- 401 Richmond St W
Toronto, ON
M5V 3A8
Phone: 647-787-4468

Media Contact:
Haley Stefan
Communications Officer
Community Arts Ontario
354- 401 Richmond St W
Toronto, ON
M5V 3A8
Phone: 1-800-806-2302